Graf Services


Websites and multimedia :

  • Needs analysis, ergonomics, design and hosting of high-end dynamic websites
  • Intranet and custom application development
  • Web Commerce and Security
  • Graf Continuous Support Service, update, backups of your website
  • Marketing and Web tools evolution
  • Personalize training and courses (videos) for publishing and administration of your website
  • Optimization for your placement in search engines (SEO-SEF) (Google, Bing, Yahoo etc.)
  • Promotional Audio-Visual Material (DVD - Video - TV)
  • Partnership or cooperation in your commercial or educational Web projects
  • Animation, 3D
  • and more...

Social Networks - Web and Traditional Marketing :

  • Maximum integration between your website and social networks. Comments, recording, friends, etc.
  • Graf automatic system for propagating your blog news to your social networks (with links to your website).
  • Development, personalization and maintenance of corporate pages on Facebook - Twitter - Linkedin or others..
  • Marketing Strategies with Facebook - Twitter - Linkedin - Google, others...
  • Specialist in Google Ads targeted campaigns (formerly Google Adwords).
  • Traditional marketing, maintenance and development of visual identity.
  • Analysis of the competition
  • Search and registration on web directories and important websites related to your business (SEO).
  • and more...

SPECIAL PRODUCT - The Flip Page Graf :

Turn your catalogue, newspaper, book, flyer or printed magazine into a web product easily and inexpensively.
A simple way to put your print material on the web.
Possibilities :
  • Tables of contents with or without subcategories
  • Search engine for internal text
  • Inserting bookmarks and adding notes
  • Thumbnails
  • Separate url of pages for sending by email
  • Full screen viewing
  • Magnification of images
  • Printing
  • Download the document and individual page in pdf
  • Page change sound
  • Background music (if needed)
  • Link to your website
  • SEO optimized for search engines (Google, Bing, Yahoo, etc.)
  • Share the publication by email or on social websites (Facebook, Twitter)
  • Included format for IPhone, IPad and Android
  • Navigation and flexible zoom
  • Hosted on high performance Graf servers located in Montreal or your own server
  • and many other possibilities...

• Hosting by Graf or on your servers, easy to insert into your website  (one line of code)
• Can start at prices as low as $ 150.00 for 50 pages.

Complete Graphic Services

  • Corporate image development
  • Marketing and advertising campaigns
  • Printed material and distribution
  • Promotional material
  • Business start-up marketing
  • Image search for your projects (from our royalty free image library)
  • Counselling services
  • and much more...

Websites construction, steps by steps :


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Websites construction, steps by steps :

BEFORE WE BEGIN ... WE PLANNED!

 
As architects and ergonomists are asked to plan in detail a building before it’s construction, the proper planning of a website is paramount to build the best web tool for your business.
 

— IMPORTANT —

Graf determines that the planning stage is the most important for defining the quality and ultimate usefulness of your website for you and your users.


A good initial analysis will always make a good website, easy to assemble for the builder (without additional costs of modifications along the way) and unpleasant surprises for the website owner.


Once the website construction is launch, any changes requested in the pre-established features or ergonomics may result in substantial additional costs compared to the original contract.

More than 20 years of experience... Here's our advice

It's always better to carefully plan your website on paper before embarking on hasty construction.

A well-planned website will be easier to produce and become a quality web tool for its owner.

What can appear as small changes in the design or functionalities in middle construction can bring costly overcharge to the initial budget.





 

Graf takes the time to understand your business and your needs.

Graf needs to understand the nature of your business or organization to help and advise you to build a high-end web tool that will exceed your expectations..

Typical questions before building a website:
  • Who are you, what are the products or services that are the basis of your business?
  • Define who is your audience and current clientele and your preferred target consumer base?
  • What are your strengths, areas for improvement or not well-known possibilities?
  • What makes you different from the competition and who is your competition?
  • Define the expectations today and in the future that you have with your website and your business?
  • What are the driving elements and sections needed in your website?
  • What key actions do you expect from your web audience? — e.g.: receive information, contact by email or telephone, make an appointment, register to your website, show up at your location, buy your products or services online, other interactions...
  • What are the media and channels you currently use or have used for your marketing and evaluation of their efficiencies?
  • ...

THE 7 STEPS OF BUILDING A WEBSITE


Step 1 — Quick evaluation

Cost: this step and always free.
— Execution time : ± 5 days.
Note : in rare cases of extremely complex websites, the execution time may be different.

Once we have a general idea of your needs and functions needed for your website, we make a quick assessment of the cost and construction time.
Graf needs to understand and establish with you an overview of the functionalities for your future website. We also need to know the scope and type of content you want to insert.

Typical Questions for Needs and a rapid cost assessment: :
  • Do you have ideas about the elements and strengths of your home page and general design?
     Note: you can also include websites examples of competitor or that catch your attention…
  • How many languages will be needed to reach your audience and which ones?
  • Do you need translators and proofreaders to ensure the correct language for your audience?
  • Establish the structure of the menus/sections that will form your website, and what types of content will be needed to present them?
  • What are the important functionalities needed to present your content and interact with your audience?
    e.g.; e-commerce, forms, newsletter system and user management, community building, forums and ticket system, on-line support (chat/video) or other interaction with your users, portfolio, galleries, etc.
  • What are your expectations for social marketing and its integration with your website? (Facebook, LinkedIn, Twitter, etc.)
  • Do you have a reserved domain name? e.g.; your-name.ca, your-name.com...
  • Do you have a logo and a graphic charter with high resolution accompanying documents?
  • Do you have a royalty-free professional photo bank about your company or other media (videos, printed material, electronic documents ...)
  • ...

RAPID EVALUATION
Once this information acquired, Graf gives you an approximation of the cost and the time needed for construction.


If you are satisfied, we can go to step 2 


 


Step 2 — Detailed Functionalities Analysis

— Cost: this step is always free for simple websites (if equivalent to less than 6 hours of work)
(Then $ 45/ hour for complicated websites (6h +)
— Execution time : ± 8 business days, more for complicated websites

Graf will make a precise functionality and ergonomic analysis to determine EXACTLY what you want and what you need. Graf will put all its knowledge at your service to maximize the functionality and impact of your web presence.

This analysis is produced in tandem with you, ensuring Graf that we understand your requests and allows you to see EXACTLY the work ahead and what you will receive..




NO BAD SURPRISES!

The functionality and ergonomics analysis become a tangible document (email and/or PDF) and the basis of the final contract and pricing by Graf.

This document EXACTLY includes what the website will contain, the structure and type of content, the functionalities as well as the ergonomics and general design (especially the Home page).

The document becomes our specifications during construction and lets you know, from the start, exactly what your website will contain.





Method for analysis of functionalities and ergonomics
By experience, it can be done efficiently, without wasting time, by a simple email exchange.

1
Graf builds a detailed starter document (1.0) according to our previous discussions on the structure and functionalities of your future website, and send it to you by email.

2
You can now verify that Graf understood correctly your expectations. You can annotate this document, to guide Graf in the right directions or ask questions, and send it back to us.

3
Upon reception of the document, Graf takes your notes into account, and each time sends you a new and more precise document (1.1, 1.2, .. etc.) that will try to answer all our questions.

4
That done, we now have a tangible document containing all the information Graf needs to build your website. Also, you have in detail, what should be delivered.



Note : Graf makes websites for international organizations without ever meeting the website owners and this method proved to be efficient. Verbal meetings, for this type of precise planning, miss the level of structure of a planned written document..

If trips are necessary for this step, it will be our pleasure to come and see you. (trips at $ 65/hr)
- Preliminary meeting for the project are always free within a 100km radius

The analysis of functionalities and ergonomics becomes a final document that is handed to you and becomes the basis of the final construction contract..

We move to step 3: Graphic model.


 


Step 3 — Graphic model, visual presentation

Cost: free for the first presentation and simple website (equivalent to 6 working hours)
Execution time : about 3 to 5 business days or more for complicated websites
(45h/hour for a second presentation and complicated websites that requires a precise vision of internal sections)

A graphic model of the visual and general design (Home page...) of the website is established with you in accordance with your current corporate image.

This model is given to you for approval and transformed if necessary.

When the graphic model is accepted, we move to step 4, the final contract.


— © ATTENTION COPYRIGHT GRAF ©
The two documents provided to you by Graf, (Functionalities Analysis & Graphic Model) are protected by copyright, which does not allow you to use these documents without the written approval of Graf 

This same copyright does not allow you to transfer these documents to a third party. These documents are the intellectual property of Graf.


 


Étape 4  — Detailed contract

Cost: free for most websites (equivalent to 6 working hours)
Execution time : about 3 to 5 business days or more for complicated websites
(45h / hour for complicated websites that requires a more elaborate contract)

A contract is established (based and including the Analysis of the functionalities and the graphic model (visual presentation) containing in detail all the facets of your website, deadlines, exact costs, payments and modalities, hosting and services Graf, etc. 

This contract is signed by both parties.

This contract becomes Graf's specifications and allows you to have an exact idea about what will be delivered.

A clear plan for Graf and insurance for you!


 


Step 5 — Construction of the website

 

The base and general structure of the website are developed on our local servers.

Once well advanced, the website and installed on the servers of its future hosting service.

This allows us (and you) to start checking codes and testing the functionalities.


At this time, the site is not accessible to visitors, but accessible online. We provide you with temporary access keys.

This system allows you to see modifications in real-time and allows you to intervene quickly for questions, instructions or changes.


 


Step 6 — Last verification of codes and content

The code is tested and optimized on various platforms (Windows, Mac with various browsers (Explorer, Firefox, Safari), tablets and mobile phones).

All functionalities are inserted and tested, material and content are added.








Step 7 — Finalization and opening of the site to the public

The site is installed, optimized on the live servers (SEF, SEO, Security, etc.).

Codes and functions are tested. A first security copy is taken.

The site is officially launched and open to the public!







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Estimated costs of a dynamic website

The sites that Graf produces or any other works are the reflection of quality, the attention to detail and honesty that are the basis of our work ethic.

Also, we prefer to work with customers who convey the same values.


What is included with all Graf sites :
  • As needed - We take professional photos (about 10 photos).
  • Three hours of training (personalized videos) on getting started and editing your site.
  • Access to our teaching materials (pdf guides and help videos).
  • Access to our private section of the Graf technical assistance forum (24h / 24h)
  • Subscription to our newsletter (tips and tricks and news from Graf)
  • Sites tested on major platforms, devices and browsers (Mac, Windows, Android..., tablets and mobile phones...)
  • Graf sites are optimized for performance.
  • (SEO) Optimized for search engines and verified Google, Bing and Yahoo.
  • Inserted Google Analytics.
  • Installation / Verification of a permanent redirect (301) (minimum for SEO).
  • English and French websites with management tools, first-class edition - Administration and site.
  • Internal security firewall of professional quality.
  • Enhanced security on the server-side.
  • Basic SSL security certificate (https://yourdomainname.com) - Also preferred by search engines (Google, Bing, etc.)
  • Integral security copy system incorporated and under your control.
  • Advanced editor. (easy insertion of videos, documents, sounds, galleries, popup, pre-established templates, spelling, etc.).
  • Google structured data management tools (SEO), integrated with the advanced editor and an administrative tool.
  • Advanced and flexible contact form and integrated Google Map.
  • High-level professional server hosting service situated in Montreal.
  • Complete copy of your site with database - (Copy tested on our servers)
  • System of versions of articles.
  • Blog system with frontal presentation.
  • First-class front-end slideshow (if needed)
  • and much more...

The time of construction and the total price for a website are related to :
  • The motors (functionalities) requested
  • Complexity and level of programming
  • The level of security (especially with commercial websites)
  • The level of code optimization and performance
  • The level of optimization for the placement of search engines
  • The scope and type of content
  • etc ...

Price examples for a Graf website :

The following awards are based on a bilingual website of approximately eight pages (16 pages).

Includes the front page or homepage and all that is included by default.

Prices are approximate.

 

For sites with e-commerce, documents repository or other types of sites with a lot of content the prices do not include filling the website with products or elements.

Another estimate will be given if you prefer Graf to take care of it.

Graf can also make a personalized video help so you can do it yourself.



 

— PRESENCE PACKAGE —

• All that is already included
• The Seal of Quality Graf
From $2,400

+ Graf Continuous Support Service (see infos...)
Technical support 24h/24h (private forum, videos)
• Graf guaranteed reduced rate work
From $265  (annually)

Special prices for non-profits - Contact Us!

— CORPORATE PACKAGE —

• All that is already included
• The Seal of Quality Graf

+1 or 2 specialized extensions (see infos...)
From $3,400

+ Graf Continuous Support Service (see infos...)
• Technical support 24h/24h (private forum, videos)
• Graf guaranteed reduced rate work
From $265  (annually)

— PAYPAL COMMERCE PACKAGE —

• All that is already included
• The Seal of Quality Graf
+1 or 2 specialized extensions (see infos...)
+ Commerce with Paypal/Credit Cards
From $4,400

+ Graf Continuous Support Service (see infos...)
• Technical support 24h/24h (private forum, videos)
• Graf guaranteed reduced rate work
From $265  (annually)

— COMMERCE SECURITY PACKAGE —

• All that is already included
• The Seal of Quality Graf
+1 or 2 specialized extensions (see infos...)
  + Complete electronic commerce with security
From $5,400

  + Graf Continuous Support Service (see infos...)
• Technical support 24h/24h (private forum, videos)
• Graf guaranteed reduced rate work
From $265  (annually)
 

Addition of specialized extensions :
Graf included in all its sites several professional extensions that are essential to the production of a modern website. As a Graf site owner, you never pay for these extensions and their updates. Graf takes care of it.

We pay for these extensions because they are necessary for the functionality of a basic website.


If you need other specialized extensions to meet specific needs, Graf will open an account in your name with the developers of these extensions so you can pay yourself for updates.

Graf will take care of all updates on your website with its Continuous Support Service.

Many Joomla extension developers offer their products, updates and support for free.

The best professional extensions can require small monetary support (often annual). This support rarely exceeds one hundred dollars annually (average around $40 per year).

This allows you to access state-of-the-art extensions, their upgrades and outstanding support.


Graf Continuous Support Service

— Maintaining a website —
A website is a complex assembly of code and can be compared to a software or operating system (Ex .: Mac OS, Windows ...) on your computer.

Your operating systems and software need to be constantly updated to stay functional and secure, the same applies to your website.
 


— CAUTION SAFETY —
Your website is an open door to the world. Even small websites can be attacked hundreds or even thousands of times a day by malicious entities that will try to destroy it, take control or retrieved information.


A website that has been successfully attacked can be banned from its hosting service to protect its servers, and it will easily cost you between $500 or more, to allow your site builder to fix it..

No system in computer language, even the largest firms (IBM, Apple ..., governments or others), can claim to be safe from security break-in.


The quality of Graf web sites, the inclusion of a high-end firewall, the complete security copy system and Graf Continuous Support Service that accompanies your website, minimize the chances of successful attacks and ensures a minimum cost for repairing and putting your website back online.


 

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Minimum base cost: $ 280 / year

With this Graf service, you have the peace of mind that your website will remain secure and optimized. The internal components (Joomla and added components) will remain up-to-date, secure and efficient..

Also, thanks to the Graf security copy system, you are certain that a complete and up-to-date copy of your site is always available in case of major problems.

Also, by subscribing to this service, Graf you guarantee a preferential hourly rate for all your other needs, both at the level of your website, or for all other graphic or marketing services offered by Graf.

Although this cost does not represent the real time we spend on your website, it allows Graf to ensure that your site always appears to your visitors as professional and of high quality. This is not only important for your organization but also represents the portfolio that Graf presents to its customers.



 
It's simple, your success is our success!

Services included in this price :

  • Quick access to a professional for all questions about your website or your web presence and this 24h / 24h / 7 days week. We will share with you all our knowledge of marketing and web technologies.
  • Installation of an integrated security and website monitoring  system (Firewall) - Note: this professional system, paid for by Graf, is always installed on all websites made or taken in hand by Graf. This system permanently records and sends to Graf a report on any intrusion attempts, the health of the site and system, and the status of internal component updates. Graf acts on all these points to enhance security or update.
  • Installation of an Integrated Backup System - Note: This professional system is always installed on all websites made or taken in hands by Graf. Graf will make backup copies of your website on important changes that will be available online (private Dropbox) to download for your archives. These copies are rigorously tested on our servers and can allow you to rebuild your site quickly without having deep technical knowledge) ... Usage: before and after big changes. To make sure you always have a recent functional backup.
  • Using this backup system, a copy (up-to-date) of your website is installed on the local Graf servers and synchronized with your live website. This able us to test updates or any important changes on our local copy without any risk for your website.
  • Updates to internal components and Joomla (especially for security updates) - Graf receives notifications that your system requests an update - Checks that these updates are compatible with your system (without problems ) on its local server and updates the site online. For important systems (Joomla, others), a backup copy can be created before and/or after the update, for better security.
  • Optimization and verification of the codes and errors generated by the site and monitoring of the performance of the site.
  • Performance in Search Engines (SEO, SEF) - Graf monitors that access to search engines goes smoothly and your site continues to be compliant and helps you improve your search engine ranking. 
  • Access to Graf educational material, help videos and guides on all important topics to maintain and promote your website (SEO, Marketing, Analytics, etc. ...)
  • The Graf eNewsletter provides you with news, tips and tricks and other relevant information.
  • Guaranteed Graf work costs on your site, SEO, maintenance, graphics, marketing at $45/hr, and $35/hr if work and recursive.
  • and much more ...

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In addition to sharing our knowledge with you, Graf will do its best so that you can be as independent as possible in managing your site..

Unlike many website building and maintenance services, Graf builds its sites and provides after-sales support that will help you take control of your web presence yourself.

Of course, if you do not have the time or the personal, Graf can look after you for editing your website.

Questions ?

Send Graf a brief message.

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Our phone : (450) 264-6550